Box office, door and bar in one system
Everything a music venue, club, theatre or community hall needs to run a busy calendar of events.
Online + box office sales
Sell advance tickets from your own branded site and take walk-up sales at the door on the same system, with one live count of what is left.
Venue capacity management
Set a capacity for the whole venue or per room, tier or standing area. Sales stop automatically when an event sells out, so you never oversell.
Bar POS
Run the bar as a revenue centre with a fast touchscreen till, card and cash, tabs, and stock tracking that ties takings back to the night.
Merch
Sell vinyl, shirts, tour merch and house merchandise online and at a merch stand, with shared stock across the bar and the door.
Multi-event management
Build a calendar of one-off and recurring events, each with its own pricing, line-up, capacity and on-sale date, all under one account.
Analytics
See sales, attendance, bar takings and merch in real time per event, and compare nights, rooms and months across your whole venue.
Saturday night at the bar
Tap a pint. Tap crisps. Pick a wine size. Take the cash. Print the receipt. Stock counts itself. Same till on a phone, a tablet or a counter screen.
From browsing to sold — in seconds
Your merch shop, built into the platform. Watch a club-and-festival store take an order end to end — every screen below is the real checkout.
Software that knows a venue is more than one show
Most ticketing tools are built around a single event. A venue is different: a building that runs night after night, with a bar to keep stocked and a team to coordinate.
A permanent venue is a different business from a one-off event or a summer festival. You are not selling out a single show and packing down — you are opening the doors again next week, and the week after that. ApexGo is built around that reality. Instead of treating every gig as an island, it gives you one account that holds your whole calendar, one bar that serves every event, one box office that works online and on the door, and one set of numbers that tell you how the venue is really doing.
That suits a wide range of spaces. Live music venues running touring bands and local bills. Late-night clubs with weekly residencies and one-off promoter nights. Theatres and arts centres with seasons, matinees and hires. Community halls and social clubs that put on everything from quiz nights to wedding receptions. They all share the same problem: a steady stream of events, a bar that should be making money, and a small team that needs to keep it all straight without juggling five different tools.
Who it is for
- Independent music venues and grassroots stages
- Nightclubs and late bars running ticketed nights
- Theatres, studios and arts centres with seasons of shows
- Community halls, social clubs and members' clubs
- Multi-room venues with several spaces under one roof
The site your customers buy from is fully your own — your domain, your colours, your logo, no "powered by" badge. To a ticket buyer it simply looks like your venue's website, because it is. Behind that branded front, ApexGo handles the checkout, the payments, the confirmation emails and the door list, so a buyer goes from your homepage to a scannable ticket without ever leaving your brand.
From box office to front door, on one count
Advance sales and walk-ups draw from the same live capacity, so the person on the door always knows exactly how many can still come in.
The hardest part of running a busy room is knowing, at any moment, how many tickets are really left. When advance sales live in one place and the door sells from a cash tin, those two numbers drift apart and you either turn people away too early or let in more than the room can hold. ApexGo keeps them together. Every online sale and every walk-up draws from the same capacity, so the count on the door is always the true count.
Selling tickets in advance
Publish an event to your branded site and customers buy in a few taps with Apple Pay, Google Pay or card. You can run tiered and early-bird pricing, release tickets in waves, add concessions and member rates, and switch on promo codes for mailing lists or partners. Buyers get a branded confirmation email with a QR code ticket, and you can offer season passes or memberships for regulars who come back week after week.
Selling and scanning at the door
On the night, your door team scans QR codes to admit advance buyers and sells walk-up tickets on the spot. The scanner flags duplicates and tickets for the wrong night, and the moment an event hits capacity, both online and door sales stop automatically. Guest lists, comps and plus-ones can be added so promoters, press and artists are checked in cleanly alongside paying customers.
- One live capacity shared by online and door sales
- QR scanning that catches duplicate and wrong-night tickets
- Walk-up sales taken on the same system as advance tickets
- Guest lists, comps and plus-ones for promoters and artists
- Automatic sell-out cut-off so you never oversell the room
A whole calendar — and a bar that pays for itself
Run recurring and one-off events across multiple spaces, and treat the bar as the revenue centre it really is.
A venue's value is in the calendar. ApexGo lets you build that calendar once and keep it running. Set up a weekly club night, a comedy residency or a regular open mic as a recurring event and publish a run of dates in one go — each date keeps its own ticket allocation, pricing and guest list, so a sell-out on Friday has no effect on next Friday. Drop one-off shows, touring bands and seasonal specials into the same calendar, each with its own on-sale date and line-up.
Multiple rooms and spaces
If your venue has more than one space — a main room and a basement, a theatre and a studio, a hall and a function room — you can give each its own capacity and sell to events in different spaces on the same night. Each space tracks its own live count and door scanning, while the bar and the reporting roll up across the whole building, so you see both the individual room and the venue total.
The bar as a revenue centre
For most venues the bar makes the money, and it deserves to be treated as more than an afterthought. ApexGo's bar POS is a fast touchscreen till built for a busy service: quick drink buttons, tabs, card, cash, Apple Pay and Google Pay, and stock tracking so you can see what is selling and when to reorder. Because the till shares one system with ticketing, every pint and every shot reports against the event it was sold at, so you finally know which nights actually pay.
- Recurring events published as a run of independent dates
- One-off shows and seasonal specials in the same calendar
- Per-room capacity for multi-space venues
- Touchscreen bar till with tabs, stock and fast service
- Merch sold online, at the bar and at a merch stand on shared stock
- Bar and merch takings tied back to each event
Your team, your numbers, your terms
Give every role the right access, see how the whole venue is performing, and know exactly what it costs.
Staff roles and permissions
A venue runs on a rotating team, and not everyone needs the keys to everything. ApexGo lets you add box office, door, bar and management staff with roles that control what each person can see and do. Door staff can be limited to scanning, bar staff to the till, and only managers reach refunds, financial reports and event settings. New starters and casual shift staff can be set up quickly and given just the access their job needs.
Reporting across every event
The real-time dashboard pulls ticket sales, attendance, bar takings and merch into one view, per event and across the whole venue. Compare nights, rooms and months, spot which events and which times of week perform best, and export the figures your accountant needs. Instead of stitching together a spreadsheet from three systems the morning after, you have one honest picture of how the venue is trading.
Pricing
ApexGo is free to start on the Starter plan at £0. The transaction fee is 1% + 10p per ticket, and free tickets carry no fee at all. Growing venues can move up to the Essentials plan at £49 a month or Pro at £99 a month, with Enterprise available for larger operations. There are no contracts and you can cancel any time, so you can try it on a quiet night before you commit to a busy season.
Getting started
Setting up is quick. Create an account, brand your site, add your first event or recurring night, set the capacity for your room or rooms, and switch on sales. Bring in the bar POS and merch when you are ready, and add your team with the right permissions before your next event. You can be selling tickets the same day and build out the rest of the venue as you go.
Built for permanent venues
This suits venues with a calendar to run: music venues, clubs, theatres, community and social clubs, and multi-space arts venues. If you sell online and on the door, manage a recurring programme, and want the bar joined up with the tickets, it's built for you. Clubs that run their own venue — like Warrington Rylands FC, who run memberships, ticketing, shop and bar on ApexGo — are a natural fit.
From sign-up to doors open in three steps
1. Sign up free
Create a free account and brand your venue site on your own domain — your name, your look, no marketplace wrapper.
2. Build your calendar
Add recurring and one-off events, set per-room capacity and ticket tiers, schedule on-sales, and configure the bar till and staff permissions.
3. Sell, scan and serve
Sell online and at the box office, scan tickets at the door, and run the bar on the same platform — so each event's door and bar takings reconcile in one dashboard.
Free to start, 1% + 10p per ticket
Start for nothing on the £0 Starter plan, with free tickets free and paid tickets at 1% + 10p. No setup fee, no contract. Busier venues can move to Essentials (£49/mo) or Pro (£99/mo) for more events, capacity and POS features, with Enterprise available. Full detail is on the pricing page; the bar runs on ApexGo's POS.
How ApexGo stacks up
Box-office platforms handle seated ticketing well but rarely run your bar or sell your merch. ApexGo brings tickets, bar POS and memberships onto one white-label platform at 1% + 10p. See ApexGo vs TicketSource and our TicketSource alternatives guide for the comparison.
Frequently asked questions
Can ApexGo handle a venue with multiple rooms or spaces?
Yes. You can set separate capacities and ticket types per room or space and run events in each independently, while seeing the whole venue's calendar and takings in one dashboard.
Does it support recurring or weekly events?
Yes. You can set up recurring events — a weekly club night, a regular quiz — and manage the whole series at once, rather than rebuilding each event by hand.
Can different staff have different access levels?
Yes. Owners, managers and bar or door staff each get their own account with permissions to match their role, so you control who can change prices, run tills or pull reports.
Can it handle multiple rooms or event spaces in one venue?
Yes. You can give each room, stage or space its own capacity and sell tickets to events in different spaces on the same night. Each space tracks its own live count and door scanning, while bar and reporting can roll up across the whole building.
Does it support recurring or weekly events?
Yes. Set up a recurring club night, comedy night or weekly residency once and publish dates across the calendar. Each date keeps its own ticket allocation, pricing and guest list, so a sell-out on one night does not affect the others.
Can I use it for venue hire as well as ticketed events?
You can run both. Ticketed shows are sold through your branded checkout, while private hires and function bookings can be added to the calendar to block capacity and dates. The bar POS still serves any event, whether the tickets are public or the room is hired out.
Does the bar POS integrate with ticketing?
Yes. The bar till, the door scanner and online ticketing share one system, so takings, attendance and merch all report against the same event. Stock is tracked at the bar, and card, cash, Apple Pay and Google Pay are supported throughout.
Can I set different staff access levels and permissions?
Yes. Add box office, door, bar and management staff with roles that control what each person can see and do — for example door staff scan tickets only, bar staff use the till, and managers reach reports, refunds and event settings.
What reporting do I get across events?
A real-time dashboard shows ticket sales, attendance, bar takings and merch per event, plus totals across the venue. Compare nights, rooms and months, export figures for accounting, and see which events and which times of week perform best.
Run your venue end to end
Free to start. 1% + 10p per ticket. No contracts, cancel any time.